Which agency regulates the advertising and marketing of mortgage products?

The Consumer Financial Protection Bureau (CFPB) is the agency responsible for regulating the advertising and marketing of mortgage products. Established in the aftermath of the 2008 financial crisis, the CFPB's mission focuses on protecting consumers in the financial sector, including mortgages. This includes ensuring that lenders comply with laws related to fair lending, truth in advertising, and responsible marketing practices.

The CFPB enforces regulations such as the Truth in Lending Act (TILA) and the Real Estate Settlement Procedures Act (RESPA), which are crucial for promoting transparency in pricing and terms associated with mortgage products. By overseeing these aspects of advertising, the CFPB helps to prevent deceptive practices and ensures that consumers are well-informed when making decisions regarding mortgage products.

Other agencies, while they may have overlapping responsibilities in different capacities, do not primarily focus on the advertising and marketing regulations of mortgage products. The Federal Trade Commission (FTC) deals with consumer protection and competition but does not specifically target mortgage advertising. The Department of Housing and Urban Development (HUD) oversees various aspects of housing and urban development but is not the main regulatory body for the marketing of mortgage products. Lastly, the Office of the Comptroller of the Currency (OCC) primarily regulates and supervises national banks, rather